CMR Panel LLC

Consumer research · Trinidad and Tobago

We build and run Trinidad and Tobago's opt-in consumer panel.

CMR Panel LLC recruits the members, fields the surveys and pays them directly in mobile airtime.

A wholly owned subsidiary of Caribbean Market Research Ltd, a full-service research firm established in Port of Spain in 1970 and a member of ESOMAR.

1970
Year the parent firm was founded in Port of Spain
20+
Caribbean territories covered by the parent firm
ESOMAR
Member of the global research and insights association

About CMR Panel LLC

Caribbean Market Research Ltd has carried out market and social research across the region since 1970. From its base in Port of Spain, Trinidad and Tobago, the firm has worked in more than twenty Caribbean territories and is a member of ESOMAR.

CMR Panel LLC was formed in the United States to extend that work into online consumer panels and to handle the firm's panel operations and panelist payments. It is a wholly owned subsidiary and works to the standards the parent firm has held since 1970.

What we do

CMR Panel LLC operates Trini Rewards, an opt-in online consumer panel for Trinidad and Tobago.

01

We build the panel

We recruit consumers in Trinidad and Tobago into a permission-based panel, verify their details and manage their membership over time. Joining is free and voluntary, and members can leave whenever they choose.

02

We field the research

We design and run short online surveys (CAWI) for research projects, collect responses through the panel and report findings in aggregate. Members decide which surveys they take.

03

We pay panelists

Members earn points for completed surveys and redeem them for mobile airtime, sent straight to their Digicel or bMobile line.

Contact and registration

For questions about the company, the panel or payments, reach us at the address below. The email is the only address that routes to us directly.

Legal entity

CMR Panel LLC, a Texas limited liability company

Registered office

5900 Balcones Drive STE 100
Austin, TX 78731
United States

Parent company

Caribbean Market Research Ltd
Port of Spain, Trinidad and Tobago